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Life Sciences IndustryLife science companies are facing intense competition, rising costs, increased regulation, shorter market cycles, evolving business models and shrinking margins. At the same time, the increasing complexity of products, pricing strategies, validation and other business challenges are forcing companies to re-evaluate current processes to improve quality, support innovation and reduce risk.Companies need to become more agile to foster innovation and to react more quickly to opportunities and threats that surround them. In this environment, the cost of errors is not only high in monetary terms, but also in compliance penalties and market reputation. The ability to accelerate the launch of complex products through complex sales channels, and to respond quickly to customer requests for customized products or pricing, is critical to maintaining a competitive position in the marketplace. Whether you’re a medical device manufacturer, pharmaceutical company, contract research organization (CRO) or other participant in the life science ecosystem, there is a pressing need to optimize global selling and ordering processes to improve productivity and effectiveness. Cameleon can help life science companies overcome these challenges to improve agility, compete more effectively, drive operational efficiencies and grow revenue and margins. Dramatically improve response times to complex requests for quotes and proposals, customized to each opportunity with full documentation Manage complex product, pricing and compliance rules through a single repository that enables collaboration and standardization across the global enterprise Reduce risk through validation and compliance using workflow to manage sales and order approval processes Eliminate compliance issues coming from the use of uncontrolled spreadsheets by the sales team Use guided selling to improve the effectiveness of sales teams that have to understand complex customer requirements and match them to ever-changing product variables Provide advice and guidance to medical staff, better understand their interest and capture market trends Enhance the customer experience and control costs through every touch point – field sales, call center and web self-service Improve ability to cross-sell and up-sell accessories, consumables, spares and services, such as installation, education and maintenance A J2EE Services Oriented Architecture (SOA) allows Cameleon to quickly and seamlessly integrate with other enterprise pharma and life science systems The Cameleon Commerce Suite helps manufacturers sell products and services through multiple sales channels and provides a common point of order capture across the enterprise. Cameleon optimizes complex selling and ordering processes by orchestrating core business functions that include e-commerce, electronic catalog and guided selling, product and service configurator, advanced pricing and promotions, quote and proposal generation, and order management. Employees, channel partners and customers use Cameleon to eliminate errors and non-value added activities, decrease cycle times and improve customer satisfaction, resulting in increased revenue and a reduction in sales and operational costs. Life Science Industry Customer Success with Cameleon
Invacare Cameleon has enabled us to optimize the entire cycle from initial order capture through manufacturing to final customer delivery. For our custom products, the cycle time has been cut from 3 weeks to 48 hours. When orders are transferred to production, they are now 100% manufacturable. We have significantly reduced the number of returns and customer satisfaction has greatly improved. 
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